THE HALO EFFECT

Where You Place an Ad is More Important Than the Ad Itself.

At MassLive Media, our recommendations include all media types. Sometimes those recommendations also include our owned and operated sites or print publications, but only if it serves the needs of the campaign or initiative.  When we make recommendations around our own products, though, you’ll benefit from the lift that will naturally occur by being placed on our site. The halo effect places your brand with a trusted and favorable reputation through being featured on our website.

Give your brand and message the benefit of our “halo”—the trust and loyalty we’ve built with generations of readers. Use our technology to find others that look like them to expand and amplify your reach. Scroll through the stats on the left to see just how effective the halo effect is.

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INDUSTRY INSIGHTS

Blog Posts

Okay, Google: Find me a Marketing Strategist


Your business wants to employ someone to do digital marketing, so you probably have questions about what skills and knowledge that person should have. At…

Is Digital Marketing Helping Your Business? Here’s How to Tell.


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5 ways manufacturing companies find new customers with digital marketing


Through working with manufacturing companies, MassLive Media has discovered three main challenges that are causing them to miss out on customers and revenue: Generating website...

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