DIGITAL DISPLAY MARKETING

Or As MassLive Media Calls It, Advertising

Digital advertising can be difficult. You want to make sure you target the right audience, at the right time, with the right message. If you do not ensure that your audience is seeing your advertisements naturally while online, you are doing your brand a disservice. At MassLive Media, our audience becomes your audience. We can reach them on our news and information sites, and on any of the other sites they may visit. We deliver seamless integration between our content and your messaging—and it is extremely viewable.

ha·lo ef·fect: the tendency for an impression created in one area to influence opinion in another area.

lacing digital advertising on premium news publishers like MassLive.com allows you to inherent the trust we’ve generated with our readers.

MOBILE FIRST

ADVERTISING WITH HANDHELD DEVICES IN MIND

AUDIENCE TARGETING

USING TECHNOLOGY TO FIND YOUR IDEAL AUDIENCE

ANALYSIS AND ADJUSTMENT

OPTIMIZING CAMPAIGNS IN REAL-TIME

DEVELOP THE STORY TO BE TOLD

DELIVERED TO A PERFECTLY TARGETED AUDIENCE

RE-MESSAGING AND USING YOUR DATA TO CREATE AUDIENCES

GENERATING INTERACTIONS AROUND YOUR BRAND

DRIVING THE ACTIVITY YOU DESIRE

TESTIMONIALS

What People Are Saying

Since working with MassLive Media (almost 5 years ago), we have seen steady growth across the board due to SEO and digital marketing efforts... I have learned that, like most aspects of operating a business, you get what you give and by focusing on SEO and digital marketing, we have increased our exposure and reach; frequency in which people see our advertisements; and therefore, have increased profitability. It is a good feeling to look at the analytics and know your efforts have paid off.
SARAH MAILHOTTAVP of Marketing at Polish National Credit Union
"While working with MassLive Media, communication has been extremely open. We can get monthly- or even weekly- reporting on our campaigns. As a company, we need the numbers to know how effective our ads are being; and the campaign has been dramatically successful. Working with MassLive Media has been a game changer.”
KATIE ROBERTSCenter Manager At CleanSlate Recovery Center
“MassLive Media was an ideal partner for us as we dipped our toes into the waters of digital display and optimization. They recommended fitting solutions for our specific needs and budget and provided us with an ongoing education as we progressed through our 2016 campaign.”
CHIEF BRANDING & COMMUNICATIONS OFFICERInsurance & Financial Services
“MassLive Media has been a tremendous help to the clients of LGI as they move more marketing focus into the complex world of digital. They treat each client with a customized, smart strategy. We look forward to many more years of partnership with MassLive Media.”
KEN HUTCHINSPresident And Owner Of LGI Marketing Agency
“Things are really starting to pop with Google and the website, add in the great response with the Facebook ad. It has really been a great turnaround.”
JEFF HERMANCo-Owner At Mass Renewables
“We have worked closely with MassLive Media to implement effective digital marketing strategies. Their expertise as a Google Partner has proved invaluable as we navigate the ever-changing digital marketing landscape.”
JOAN GRAVELDirector Of Marketing And Communications At Springfield Technical Community College
“The partnership between the Springfield Rescue Mission and MassLive Media is a great business relationship. MassLive Media always guides the Springfield Rescue Mission in the right marketing direction.”
ROBIN GOBIELLEDevelopment Manager At Springfield Rescue Mission
“We reached out to MassLive Media because we wanted to increase our search engine optimization (SEO) and exposure in our markets… We can see the results [of working with MassLive Media] because we have had an increase of people coming through to our website and signing up. We have had great results.”
KATE CARNEY ILES & JULIE HELDOwners And Managers At Maple And Main Reality, LLC
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