Content Marketing FAQs for your Business
Last week, we discussed what exactly content marketing is and how your business can use it to enhance your marketing strategy. (check it out here)
Lead Generation Strategy
ANALYTICS TELLS THE STORY
Your Lead Gen Strategy Is Incomplete
Together, your CRM and site traffic analytics tell the story of your ideal customers, and the journey they take to their purchase decisions. Knowing this information simplifies the targeting of those exact individuals, and finding those just like them, making your lead gen strategy much more effective.
We help your business’ specific needs with the consultative approach we take to everything.
BUSINESS INTEL
REACH THOSE VISITING YOUR SITE, OR WHO ALREADY KNOW YOUR BUSINESS, BETTER.
LOCATOR MARKETING
USE GEOFENCING OR OTHER LOCATION-BASED TARGETING TO FIND PEOPLE THAT ARE RIGHT FOR YOUR AUDIENCE TYPES, AND MESSAGE JUST THEM.
SALES DATA INTEGRATION
EXPAND YOUR TACTICS THROUGH SALES SUPPORT: MARKETING, CADENCES, AND OUTREACH
Building Leads Takes Strategy
Every business with a direct sales team needs terrific prospects. But those using the same business development tactics they’ve always used are experiencing diminishing returns. Marketing and advertising simply can’t take place until you know just who you need to reach. Integrating true analytics and machine learning will change the way you do business. Your lead gen marketing will be more strategic as a result.
INDUSTRY INSIGHTS
BLOG POSTS
Content Solutions and The Path to Purchase
There are two types of content marketing: native and branded. Native content is advertising the matches the theme of the platform where it appears. Types
Preparing for a Cookie-Less World
What You Should Do to Prepare for A Cookie-Less World By 2022, Google will eliminate third-party cookies and cut off brands from one of the
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