Synergy, Strategy, Innovation: Marketing Uses All Touchpoints
Marketing, in all its iterations, uses every touchpoint we share. These touchpoints exist between us, in our internet travels, as one-way mass communications, broadcast, news
Lead Generation Strategy
ANALYTICS TELLS THE STORY
Your Lead Gen Strategy Is Incomplete
Together, your CRM and site traffic analytics tell the story of your ideal customers, and the journey they take to their purchase decisions. Knowing this information simplifies the targeting of those exact individuals, and finding those just like them, making your lead gen strategy much more effective.
We help your business’ specific needs with the consultative approach we take to everything.
BUSINESS INTEL
REACH THOSE VISITING YOUR SITE, OR WHO ALREADY KNOW YOUR BUSINESS, BETTER.
LOCATOR MARKETING
USE GEOFENCING OR OTHER LOCATION-BASED TARGETING TO FIND PEOPLE THAT ARE RIGHT FOR YOUR AUDIENCE TYPES, AND MESSAGE JUST THEM.
SALES DATA INTEGRATION
EXPAND YOUR TACTICS THROUGH SALES SUPPORT: MARKETING, CADENCES, AND OUTREACH
Building Leads Takes Strategy
Every business with a direct sales team needs terrific prospects. But those using the same business development tactics they’ve always used are experiencing diminishing returns. Marketing and advertising simply can’t take place until you know just who you need to reach. Integrating true analytics and machine learning will change the way you do business. Your lead gen marketing will be more strategic as a result.
INDUSTRY INSIGHTS
BLOG POSTS
Website Essentials To Drive Lead Generation: Part 1
Design – Be your brand If you want your website to be successful, a stunning design isn’t the only thing that matters. Your site should
Personalize When You Advertise
The world of marketing is changing. Because of this, it is a necessity to personalize for each segment. Data is everywhere and personalization is easier
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