3 Steps to Better Audience Targeting
In this third entry of our Audience Targeting series, we’ll explore how to focus your targeting to get optimum results. Audience targeting can open plenty
Awareness Advertising
You Won’t Have an Audience
If Your Customers Aren’t Aware Of You
Awareness advertising makes your brand recognizable to consumers across your desired target audience. When you partner with us, your brand experiences enhanced consumer familiarity for both your overarching message and product or service. Keeping your product on the mind of consumers can lead to increased traffic and market share.
DIGITAL DISPLAY
Advertise on masslive.com, brand safe websites, to social media platforms to deliver general ad and brand messages.
Reach your audience with highly targeted, cost-effective email campaigns that deliver results.
VIDEO DISTRIBUTION
Maximize your video’s impact when you distribute across in-story, in-banner, YouTube, multi-format, multi-screen and more.
MOBILE DEVICE TARGETING
Enjoy proximity-based targeting and mobile intelligence to target those most likely to take action.
INDUSTRY INSIGHTS
BLOG POSTS
5 Alternative Metrics to Improve Performance Tracking
There are many metrics for tracking performance in business, so why do digital marketers tend to only track click-through rates? The answer: clicks are an
7 Email Marketing Stats You Need To Know (With Tips!)
The second week of June was National Email Week. Email is an especially effective marketing medium, and one you should absolutely be taking advantage of
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